By:

Anand Kannan

6th Apr, 2022

Marketers have had a love/hate relationship with email for a long time. It’s easy to see why.On one hand, email is easy. You create some templates, make them educational or witty or otherwise sharing value. ....

By:

Anand Kannan

10th Aug, 2021

Brands are leveraging SMS to stand out from spam-heavy channels like email and cold calling. As more brands rely on SMS as an effective channel for their communication strategy, carriers have introduced....

By:

Anand Kannan

30th Sep, 2020

The recent coronavirus outbreak has had a profound impact on the retail and e-commerce sector. While some sectors of the industry find themselves overwhelmed with orders, others are struggling to get customers.....

By:

Anand Kannan

21st Sep, 2020

The coronavirus pandemic has been one of the biggest health emergencies the world has seen in a century. It has now been more than six months since the virus gripped the world.....

By:

Anand Kannan

3rd Sep, 2020

The coronavirus outbreak has had a tremendous impact on how businesses and industries operate. Insurance industry, in particular, has felt the brunt of the abrupt disruption introduced by the pandemic.....

By:

Anand Kannan

13th Aug, 2020

The coronavirus outbreak has forced auto dealerships to reinvent their strategies. With consumers avoiding travel due to the virus, the footfall in physical dealerships has dropped significantly.....